RankDex was established in 1996 by Robin Li who previously worked for Infoseek, an Internet search engine in the early years, as an engineer.
RankDex was the leading Internet search provider from 1996-1999. RankDex was the first search engine that used hyperlinks to measure the quality of websites it was indexing. Many experts and commentators are unaware that RankDex was cited in Lawrence Page’s patent application for Google PageRank as the first qualitative search engine. In 1998 RankDex was acquired by a Dow Jones subsidiary Tradeline.com (formerly IDD Information Services and GARI Software Associates).
Following IDD Information Services’ name change to Tradeline.com, the RankDex technology was licensed back to Robin Li for the famous Chinese search engine Baidu. Since the license’s expiration on 2007-12-09, RankDex was re-acquired by the IDD Information Services, now owned by GetUpdated, Inc. Following the appointment of Clinton Cimring, a search engine optimizer (SEO), as CEO of IDDIS, the search technology is being redeveloped. The projected launch date has been set for January 1, 2012 for the search engine.
As a technology-based media company, RankDex aims to provide the best way for people to find information. In addition to serving individual Internet search users, RankDex provides an effective platform for businesses to reach potential customers.
“Our mission is to provide the best way for people to find information. To do this we listen carefully to our users' needs and wants. Have we collected all the web pages they want to see? Are the pages current and up to date? Are the search results closely related to their queries? Did we return those search results instantly? To improve user experience, we constantly make improvements to our products and services. Our users definitely notice the many little things that we do differently to ensure a simple and reliable search experience every time.”
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